The art of theatrical tradeshow exhibit lighting took center stage at CES 2025, where Panasonic North America’s booth showcased the benefits of a professional lighting design. We’re thrilled to announce that this innovative exhibit has earned a prestigious TEDA BOSS award nomination, recognizing its exceptional approach to experiential design and lighting integration.

The exhibit’s lighting design transformed the space into an immersive environment that felt like home while showcasing Panasonic’s cutting-edge technology. Master photographer Tim Rodgers captured the essence of our professional lighting installation, highlighting how strategic illumination can elevate a brand’s presence on the tradeshow floor. His stunning imagery reveals the intricate interplay between ambient, accent, and feature lighting that made this exhibit truly exceptional.

This achievement wouldn’t have been possible without our outstanding partners. The Czarnowski Collective’s innovative design vision, Program Reform’s meticulous execution, Flex Audio Visual’s seamless integration, and Alpine Rigging & Structural’s expert support all contributed to creating this remarkable space. The collaborative effort resulted in a tradeshow exhibit lighting system that not only illuminated products effectively but also created an unforgettable visitor experience.

As we reflect on the success of CES 2025, we’re reminded that exceptional lighting design is about more than visibility – it’s about creating atmosphere, guiding attention, and enhancing the overall brand experience. Our team’s dedication to professional lighting excellence continues to push the boundaries of what’s possible in experiential marketing.

We invite you to explore more about our award-nominated exhibit and discover how strategic lighting design can transform your next tradeshow presence.

Thank you for your interest in our CES 2025 success story.

Best regards, Paul

Designed and produced by The Czarnowski Collective.