It’s very easy to see, quite literally, just how dramatic theatrical stage lighting can have an impact on your exhibit, show or event. A simple comparison done here to demonstrate how significant the change can be once you turn those lights on, I believe makes the point. Without lighting, things look flat, plain and regular. Add theatrical lighting to a booth or project intended to be lit by the exhibit designer, and the combination can be spectacular. Color, movement, texture are just some of the design elements a lighting designer can utilize to make your project more visible, interesting and inviting.